Sally goes crackers for her 70th marathon

21 December 2021

Sally Orange, a former Army Major, Mental Health advocate & UK Ambassador for the Army Cadet Force, ran her 70th marathon at the Portsmouth Coastal Waterside Marathon on Sunday 19 December dressed as a Jacob’s cracker to raise money for SSAFA, the Armed Forces charity.

Sally is no stranger to taking on challenge events with food themes, having been the only person in the world to run a marathon on every continent dressed as a piece of fruit. Sally uses her fun costumes to break down barriers to change the conversation on mental ill health and raise money for charity.

At Sunday’s marathon, Sally was joined by two friends who were both dressed in costume as well. One was dressed as a cheese slice and the other as a Christmas table Cracker, which added to the festive theme of the event.

Jacob’s lent their support to Sally by sponsoring her as she ran her 70th marathon.

Sally said: “I can't believe I've just ran my 70th marathon! To be able to continue to break down the stigma of mental ill health in a fun and creative way, particularly during the festive season when it can adversely affect so many, is the reason I do it. It's safe to say I really am crackers about changing the conversation on mental ill health.

“I'll be honest though, I felt pretty cream crackered at the end...but am looking forward to pulling a Christmas cracker on Christmas Day!”

Catherine Morgenroth, Senior Brand Manager Jacob’s, UK&I commented: “We’re delighted to have supported Sally on her milestone marathon, in aid of SSAFA. It’s so important for those suffering with mental ill health to be able to access the support they need, and Sally’s fun costumes enable her to have these important conversations with those that may otherwise have felt cautious about opening up. Congratulations Sally on this fantastic achievement!”

To read more about Sally’s story, visit

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