Keegan Hirst becomes our first Events Ambassador

10 June 2019

Keegan, who plays for Wakefield Trinity R.L.F.C. has been brought on board by the charity to promote its fundraising challenge events, from hikes to running and cycle rides.

Our celebrity ambassadors are carefully chosen and before we appoint anyone, we talk to our beneficiaries about which public figures they view as inspirational. The serving community greatly admire professional players for the dedication and talent it takes to make it at this level. We’re absolutely delighted to welcome Keegan to SSAFA and the Armed Forces family.

- James Grant, Head of Corporate Fundraising & Events,  SSAFA, the Armed Forces Charity

Keegan joins military historian Dan Snow, Gurkha champion Joanna Lumley, Forces sweetheart Dame Vera Lynn, conflict broadcaster and writer Kate Adie, and actor and Forces champion Antony Cotton on the charity’s roster of celebrity Ambassadors.

I have so much respect for those in the serving and veteran community and am honoured to be able to lend my support to SSAFA. I’m hoping to use my profile to get more people signing up for a SSAFA challenge event, to raise vital funds for those who are struggling in the Armed Forces community.

- Keegan Hirst, SSAFA Ambassador