SSAFA London South West

We are the London South West branch of SSAFA, the Armed Forces charity.

SSAFA, the Armed Forces charity is a trusted source of support for serving personnel, veterans and their families in their time of need. Founded in 1885, SSAFA is extremely proud of our long-standing heritage and of all the work we do with inspiring people from South West London, across the UK, and around the world.

SSAFA London South West Branch is split into three Divisions and serves the needs of our clients in six London Boroughs. Croydon Division looks after the Borough of Croydon, Sutton & Kingston Division looks after the Boroughs of Sutton and Kingston, and Merton, Richmond & Wandsworth Division serves the needs of our clients in the Boroughs of Merton, Richmond, and Wandsworth. The London South West Branch team consists of 30 volunteers, 15 of which are active caseworkers. Wherever you live in South West London, you will be covered by one of these three Divisions, and our dedicated team of volunteers is ready to provide support.

In 2018, we distributed £93,000 from assistance providers to our beneficiaries and in 2019 the amount distributed was £85,000. In 2020, grants distributed to beneficiaries were significantly down on 2019 for what we can only conclude is for Covid-related reasons. In 2020, total funds distributed amounted to £51,500, which was a 44% reduction, but in 2021, since the end of lockdown, we have seen an increasing number of cases, which we expect to return to, or even exceed, 2018 levels. In terms of caseload, there was a decrease from 2019 to 2020 (156 down to 68, a 56% reduction) as well as changed demographics – the 20 to 30-year age group was the largest single claimant bracket in both years, but in 2020 the second largest claimant group was the 30 to 40-year age group rather than 70+ as in 2019. Housing and household goods continue to be the main categories of need.

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Contact branch

Opening times: 09.30-17.00, Monday to Friday

Telephone number: 0204 558 7631

If you need urgent help, you can contact Forcesline on

0800 260 6780

Or talk to our Forcesline advisors online with our new live chat service.

Live Chat

We are open 09:00 - 17:00, Monday to Friday.

Meet the team

The team at SSAFA London South West is dedicated to helping veterans, Service personnel, and their families, in the local community. Our commitment is to provide support with experienced, non-judgemental, and friendly advice, as well as a variety of practical services that cover a range of emotional, practical, and financial issues. The team at SSAFA London South West consists of a wonderful mix of people that makes the team and the work it does so special.

Rod Croucher

Branch Chairman

I joined SSAFA in 2017 and trained as a caseworker before becoming Branch Chairman in 2021. After a 35-year Army career, I knew about SSAFA and the magnificent work it did, and it has been such a rewarding experience since working as a caseworker.